Digital Magazines
Think Your Magazine is Exciting? Test it on a KidIf you’ve ever wondered just how exciting the content or interactive elements of your magazine are, try it out on a kid. If they...
Response to Optimized Ads: “They’re prime sales leads.”The highlight of last week, for me, was Thursday. That afternoon we had the pleasure of sponsoring a webinar through BtoB Magazine...
Tail Wags Dog, Despite Diamond Studded ColarSo this article is interesting, because it suggests that some publishers are now moving toward making their print editions look more...
UK Publishers Running (Smart) End AroundsSo as we ready ourselves for next week’s Publishing Expo show in London (Stand B21 if you’re in the neighborhood), it makes...
Positioning Optimization to Readers, Publishers and AdvertisersWhen done right, digital optimization offers publishers a chance to ensure their content looks great regardless of the size or style...
A Peek Into Customer Service and Building CirculationOf the many services the Success Team offers our clients, one of my favorites is the webinars. Success Managers Todd Reinhart and Adam...
Simply SocialEverybody loves social media, but most people (msyelf included) struggle to quantify its impact on the bottom line. This cool infographic...
The Latest and Greatest Digital Only MagazineKudos to the folks at Advanstar, who can always be counted on to push the envelope. Last year brought the end to the print edition...
Say Hello to Your Brand’s Newest Leg Up: Optimized MagazinesSay hello to your brand’s newest advantage in the world of content curation and distribution: digitally optimized magazines,...
Customer Showcase
Top 5 Digital Covers of 2011December is a time for looking back at the year and reviewing some of the best ideas that made it through. Earlier, we offered you...
Award Winning Opportunity for AssociationsAttention all nonprofits, associations and professional societies: from now through late October, you have the opportunity to enter...
Sole Sponsorships for Increased RevenueAdvertising and sponsorships in a digital edition is one of the primary ways our clients turn digital editions into a profitable venture....
Something for Every ReaderHow can magazine, manual, or informational publishers engage experts and dabblers alike? Cygnus Publishing tackled this idea head-on,...
Magazine Case Studies
Digital Technology for Firefly, Star Wars and Star Trek FansAttention Firefly, Star Wars, Star Trek, Stargate, and other space-centric pop culture fans. Prepare to get out-nerded by this aerospace...
Throwback: 5 Case Studies of OldThe Background: Some time ago, the Gilbane Group released a report seeking to discern the potential power of digital magazines to meet...
Brief Case Study: Digital Magazine v. WebsiteLast week we posted a case study on The American Prospect and how this publisher used digital supplements to increase circulation and...
Case Study: Bait Paid Subscriptions with Free ContentOne of our clients, The American Prospect, has a valuable approach to increasing circulation to their subscription-based monthly magazine:...
Webinars
Response to Optimized Ads: “They’re prime sales leads.”The highlight of last week, for me, was Thursday. That afternoon we had the pleasure of sponsoring a webinar through BtoB Magazine...
Questions Answered from the Education WebinarJust yesterday, Nxtbook was proud to be a part of a webinar held by University Business which delved into digital editions in the education...