Digital Magazines
Inspire Employees with Your Internal CommunicationWhat kind of impression do your internal communication pieces make on your employees? Does it leave them feeling interested in what...
AAA Living Digital Magazine Wins Gold Excel AwardCongratulations to our client AAA Living magazine for winning the top prize in this year’s Excel Award in the Media Innovation...
Hamish McKenzie Thinks Zinio is Only Half Right, But So Is HeOn the heels of Zinio’s Z-pass announcement (think Netflix for digital magazines, which we’ve heard before) is this article...
All the Bells and Whistles without the Flash and BangGiving readers what they want can be tricky: they want publishers to take advantage of the digital medium to offer more than the print...
Where Social Media Meets StrategySharing is intuitive to your readers, but is your content share-ready? Whether you are marketing to the masses or have a targeted niche,...
Digital Circulation Up by 2.8%, BPA FindsThe numbers are in, and BPA reports an increase in digital circulation of 2.8%. A report released by BtoBonline summarized the BPA’s...
Why Buy a Website When You Can Rent to Own One?We’ve found that lots of people need a great looking website that plays great on mobile and tablet devices. That said, a lot...
How to Approach SponsorshipsOne of the oft-overlooked advantages to having a digital edition are the additional revenue generation opportunities tied to going...
What Your Font Says About Your Publication"Setting type used to have just one function: is it readable? Then, to save money, a new question: Can we get a lot of words on...
Customer Showcase
Giving Life To A NewsletterDaVita is an Italian word for "giving life." It is also the name of our client who came to us saying they wanted to breathe...
Top 5 Digital Covers of 2011December is a time for looking back at the year and reviewing some of the best ideas that made it through. Earlier, we offered you...
Award Winning Opportunity for AssociationsAttention all nonprofits, associations and professional societies: from now through late October, you have the opportunity to enter...
Sole Sponsorships for Increased RevenueAdvertising and sponsorships in a digital edition is one of the primary ways our clients turn digital editions into a profitable venture....
Magazine Case Studies
Awards Abound for AAA LivingI love hearing about our clients winning awards. Just last week I was informed that our client AAA Living won an APEX Grand Award in...
5 Approaches to Great Digital Magazine CoversYou might not be calling to a bookstore newsstand passerby now that you’ve gone digital, but your magazine cover will still need...
5 Cases of Melt-Your-Face BrandingDigital marketing is a new and expanding element in any businesses’ playbook. And some of our clients are just doing it right. We’ve...
Digital Marketing: Add a Little “Awesome!”The wow-factor. A phrase made cliché by marketers’ overuse, yet has not lost any of its allure to audiences and advertisers...
Webinars
What Comes After the Banner Ad Presentation Available"What Comes After the Banner Ad?: Why you’re doing digital wrong and how to do it right." Last week, Marcus Grimm demonstrated...
What Comes After the Banner Ad?Wednesday, April 24, 2013 – 2:00pm – Register Now Did you know?The average banner CTR is .1%?8% of Internet users do 85%...