Digital Magazines
Surviving the Dark Days of PublishingHow’s that for a dramatic title? That’s what the NY Times titled its feature piece on Esquire. But heck, they weren’t...
Device Determines BehaviorOf the many things we like to learn about, we like to see how people perform with content differently for the device their accessing...
A Lot of TabletageA recent report by Pew says that 29% of the population reports having a tablet or eReader of some sort. That sounds about right to...
Today’s Reason to Stop Selling CPM’sWe’ve said it before: CPM’s aren’t the best way to sell or buy ads. It dilutes the value and ignore the effectiveness...
Should publishers use a contest to get new readers?In the race to grab as many new readers as possible, it’s tempting to try every new feature and every new idea on the market....
The Value of Advertising in Digital EditionsIt seems logical: you create a publication with the intent of one day – preferably soon – turning it into a profit center....
Never Mind, Tim TebowFor the 4th or 5th year in a row, Nxtbook is proud to bring you the the official event guide for this year’s Super Bowl. However,...
Some Apps Don’t Work. But Why?Of the things that annoy me about the app business (and make no mistake, there are several), perhaps the worst is the onslaught of...
Tablet Watch: Was 2011 the Year of the Tablet?With its release in 2010, people watched the steady growth of Apple’s iPad market with cautious anticipation. Some predicted...
Customer Showcase
Top 5 Digital Covers of 2011December is a time for looking back at the year and reviewing some of the best ideas that made it through. Earlier, we offered you...
Award Winning Opportunity for AssociationsAttention all nonprofits, associations and professional societies: from now through late October, you have the opportunity to enter...
Sole Sponsorships for Increased RevenueAdvertising and sponsorships in a digital edition is one of the primary ways our clients turn digital editions into a profitable venture....
Something for Every ReaderHow can magazine, manual, or informational publishers engage experts and dabblers alike? Cygnus Publishing tackled this idea head-on,...
Magazine Case Studies
Digital Technology for Firefly, Star Wars and Star Trek FansAttention Firefly, Star Wars, Star Trek, Stargate, and other space-centric pop culture fans. Prepare to get out-nerded by this aerospace...
Throwback: 5 Case Studies of OldThe Background: Some time ago, the Gilbane Group released a report seeking to discern the potential power of digital magazines to meet...
Brief Case Study: Digital Magazine v. WebsiteLast week we posted a case study on The American Prospect and how this publisher used digital supplements to increase circulation and...
Case Study: Bait Paid Subscriptions with Free ContentOne of our clients, The American Prospect, has a valuable approach to increasing circulation to their subscription-based monthly magazine:...
Webinars
Questions Answered from the Education WebinarJust yesterday, Nxtbook was proud to be a part of a webinar held by University Business which delved into digital editions in the education...
A Webinar for You Education TypesLooking for some insider information about how to use digital editions in the education industry? We’ve got you covered. We have...
