In the travel, tourism and leisure industries, your customer’s experience is of paramount importance. One wrong move or unmet need can ruin an otherwise remarkable experience. Every touch point your customers have during a trip, vacation or holiday needs to be examined and consistently monitored for effectiveness.
The same can be said of the digital touch points your customers have. Travelers are, by their very nature, on-the-go, so it’s important to make sure the content you serve online looks great, is responsive to their mobile devices, and provides interactive, engaging content.
The PDF Problem
If you are designing print materials, like brochures, guides, and catalogs, and publishing their PDFs online, your on-the-go audience is going to experience some disappointment as they browse your site.
Static PDFs are unresponsive which makes them difficult to read on a mobile device. Also, many times PDFs are not search-friendly. which can be extremely frustrating for busy travelers who want to quickly find what they are looking for.
These travelers want to quickly find the information and get back to their leisure time. That’s why it’s so important to think about their digital experience when you’re planning your marketing content.
Mobile-First, Responsive Platforms For On-The-Go Audiences
In a mobile-first world, consumers have grown used to exceedingly slick social media platforms, smartphone applications, and dead-simple shopping experiences. Not only does your collateral need to stand out, but the presentation and design of your collateral needs to stand out from the stagnant layout of your competitors. In a highly competitive industry, the medium truly is the message.
Create Dynamic Designs That Showcase Your Content
Nxtbook’s platforms deliver a curated content experience for travel, tourism, and leisure industries. We’re more than a brochure template. Our customers have used our platforms for a variety of innovative use-cases, including:
Nxtbook Media offers two platforms to meet the evolving needs of the travel and leisure industry.
PageRaft allows you to create a fully responsive, interactive experience across all devices. With nxtbook, you can create digital content that replicates traditional print layouts. Both platforms provide insightful analytics for your engagement initiatives.
These insights go well beyond traditional PDF metrics (number of downloads). Instead, these tools help you better understand how your readers are engaging with your content and for how long.
Create a Premium Digital Content Experience for Your Audience
To stand out in today’s competitive landscape you have to create extraordinary content but you also have to present it in an extraordinary way. Give your audience a dynamic, engaging experience that drives results.
Enhancing the Digital Content Experience for Travel and Leisure
We help many travel-related organizations, bureaus, agencies, and associations deliver top-notch digital content experiences for their audiences. Here’s how:
Enhanced Digital Content Experiences
Improved lead generation and return on investment
Ease-of-use, unrivaled support
Interactive Digital Content Experiences
Our responsive platforms help travel and tourism focused organizations deliver a sophisticated, awesome-on-any-device, user experience fit for modern customers that distinguishes their destinations from the crowd.
Accessibility options to ensure compliance and optimal user experiences.
Build community around your destination with structured multimedia-friendly experiences (newsletters, magazines, monthly updates).
Improved lead generation, cost-per-lead, and return on investment (ROI)
Content published on our platforms is SEO-friendly and it keeps audiences engaged longer than web pages/blogs.
Content is easily shareable on social media and via email (share to a specific page as well). It can also be securely locked-down if desired.
In-depth analytics can help guide future content development. You’ll always know what people are paying the most attention to.
Tie all of your content and design assets together into one curated, responsive package and save money on printing costs.
Ease-of-use, unrivaled support
No technical knowledge required. We take care of the coding and hosting.
Version control/consistent messaging - publish once/update everywhere.
An experienced, reliable partner there to support your goals.
What Our Partners Are Saying
"I was pleasantly surprised with the robustness of the Nxtbook solution and even more so with the customer support. It can be risky to take on a new solution-especially one in a space I'm not familiar with—but the Nxtbook team quickly allayed my fears by responding to each of my questions in a timely, and professional manner."
Stu Johnson Director of Marketing Redzone Production Systems
"There is no way for me, our production team and our staff to express the incredible joy that we feel about your digital platform. We adore PageRaft and feel that it is intelligent, intuitive, and crisp. Thank you so much for your help, creativity, and excellence. From my point of view, I've been in journalism for 30 years and our launch on PageRaft was one of the best days of my career."
Lawrence Hollyfield Director of Operations Global Golf Post
"This innovative digital technology helps share magazine content in a mobile-friendly format with an easy-to-navigate design that offers expanded mobile advertising opportunities."
Montoya Whiteman Editor American Indian Science And Engineering Society
"We used Page Raft to create a digital version of a print magazine we publish and couldn't have been happier with our experience. The magazine is interactive, clean and extremely easy to navigate. Also, our design elements, which the team animated, really look the part on-screen. We would recommend Nxtbook without a shadow of a doubt!"
Paula Murphy Content Editor Zahra Media Group
"I just want to tell you that of all of the relationships that we have with other companies, our relationship with Nxtbook is by far the best. We all really love working with all of you."
Nicole Schwelnus Director, Creative Web Services Henry Schein
"Working with Nxtbook is so easy and stress-free. They are always quick, friendly and our books look amazing. It is a partnership we can't do without!"
Erin Hein Director of Operations Knighthouse Publishing
"I get a lot of very favorable comments from our readers on our Scorecard. Wow. So professional. So clear. Easy to read. Fast. And some more wows."
John Grossman District President American Contract Bridge League
"WWF International's Annual Review brings the WWF brand to life, celebrating our many achievements over the past year. Thank you for helping us produce the online version which allows us to share what we do in a much more engaging way. Your design team was a pleasure to work with and your efficient design process made it easy for us to deliver this project on time at the highest standards. Thank you."
May Guerraoui Brand Strategy Manager WWF International
"You could not ask for a more loyal partner than Nxtbook Media. Whatever you need, whatever a client requests, they make it happen, and are more than happy to help."
Lee A. Gelwicks Operations Manager Mercury Publishing Services, Inc.
Who is publishing with Nxtbook?
Nxtbook works with leading content creators from around the globe in order to create engaging curated experiences.
