Using a Digital Edition to Assist Japan
Written by Nxtbook Media
Yesterday, United Business Media (UBM) released a special edition of EETimes digital magazine, "The Day the Lights Went Out in Japan." This unique digital edition covers the impact of the March 11 earthquake and subsequent tsunami in Japan. It provides a comprehensive view of how the sudden destruction and loss of electricity impacted – and continues to impact – the people and businesses in Japan.
The main focus, however, is to raise money to assist Japan through the American Red Cross. As it said in the EETimes website, "Our intent is to show solidarity with the people of Japan, and understanding for all." Advertisers, who are primarily in the electronics industry, express solidarity with the people of Japan. All of the profits made from this edition will be donated through the American Red Cross. Readers are also encouraged to donate $10.00 to the American Red Cross as they read the digital edition.