Small Market Shifts • Nxtbook Media

Small Market Shifts

Written by Nxtbook Media

Random statistics from last month’s Nxtbook usage compared to February:

iPhone usage: Up 25%, though still well under 1% of all users

Twitter referrals to Nxtbooks: Up 26%

Facebook referrals to Nxtbook: Up 16%

Curious fact: Referrals from Google in March actually stayed inside the Nxtbook about 30% longer than referrals from Twitter and Facebook. Perhaps social media referrals aren’t as sticky as they were a year ago? We’ll keep an eye on this one.