February 2012 • Nxtbook Media

Our Customers Are Awesome

One of the highlights for me at PubExpo is always getting to interact with Peter Houston, who works with Nxtbook customer, Advanstar. He’s a guy who simply gets it… and you’d do well to read his blog or follow him on Twitter.Peter spoke at length...

So about this iPad thing….

On the second panel I sat on at PubExpo, I was joined by representatives from both Mag+ and Future Publishing, who had interesting things to say about app publishing. The first was from Mag+, who reported that paid subs for Popular Science were around 60,000. The...

Competing With Free

Some time ago, Techdirt posted an article titled, "Saying You Can’t Compete With Free Is Saying You Can’t Compete Period." If you like slightly sardonic explanations of margins, competitive advantages and profits, then you might enjoy the...

@BoSacks Gets Interviewed

Bob Sacks, ever the informed enthusiast for the reality and promise of digital publishing, was interviewed about his perspective of where the industry is and who is making money on it. Bob Sacks has made a deep mark in the publishing industry with his resource,...

Little Tab Brings Big Benefits

When your magazine delivers as much vital information to a targeted audience as the Wedding Guide Chicago, being able to quickly break that information down for your readers is crucial. The readers – in this instance, wedding parties – need to be able to...