Three years ago, telling advertisers the number of clicks their advertisement generated was sufficient, but times have changed. As technology has improved and ad buyers have become more savvy, the publisher must provide better more relevant data to ensure their advertisers satisfaction. For these advertisers, Hoo-Clix Enhanced Tracking is the answer.

Hoo-Clix Enhanced Tracking provides advertisers with detailed data about "Hoo" clicked on their advertisements. Depending on the privacy policies in place at your publication, Hoo-Clix provides either e-mail-level data or domain-level data to advertisers, and does so via a regular report which is e-mailed to the advertiser.

Through Hoo-Clix, the advertiser receives vital market research and sales leads, ensuring their continued support of your publication.

Note: Hoo-Clix is a premium Nxtbook Media feature. Ask your sales rep for details.