Inspiring donors, supporters and alumni to action takes more than a banner ad on a website. Yet the challenge many colleges and universities face is how to provide new ways for donors to give while still projecting an image of professionalism and advancement.

Messiah College has met this challenge by providing donors and alumni with a digital brochure specifically designed to inspire action. Each page highlights one of the college’s campaigns with stories of students’ success as a result of the campaign. At the end of each story, at the bottom of each page, they provide a direct link to the college’s donor site. The live links within the brochure immediately connect donors with the appropriate web pages making donating easy and intuitive.

The digital brochure further proves Messiah College is well placed on the technology curve and is able to supply its audience with the best today’s digital revolution has to offer.

Key Advantage: Digital editions impress donors with good use of technology while seamlessly connecting supporters with donation pages.