digital catalogs

Features & benefits

As e-Commerce takes off, digital catalogs enable publishers
and businesses to tap into the growing online buying trend.

Nxtbook Media's digital catalog features make it easy for readers to interact with - and buy - your products. Everything from interactive shopping carts to easy share functions, digital technology promotes a quick sell to a broad audience.

Circulation Benefits

Unique distribution through email and social media means your information reaches more readers, creates stronger revenue generation opportunities and builds brand awareness. Nxtbook Media’s Success Team works to ensure you have the best strategies to get more sales, including using some of the following features:

  • > Live Links
    • Active URLs immediately connect customers to product pages or your online store.
  • > Shopping Cart
    • Checkout is easy when clients add products to an integrated shopping cart as they read.
  • > Pop-ups
    • Add extra product information, reviews, ratings or other content without taking up more space in your catalog.
  • > Rich Media
    • Inform and entertain your customers with product videos and commercials, or keep their attention on a page with animation, audio or other rich media.
  • > Comprehensive Data Tracking
    • Know exactly how readers interact with you travel guide, including which articles they share, how much time they spend reading, and which article gets the most interest.
  • > Social Sharing
    • Your fans can recommend your products and pages to their networks via social networking sites such as Facebook, Twitter and LinkedIn
  • > Searchability
    • Search is streamlined across current and archived issues to connect buyers to desired products, fast.
  • > Consultation Services
    • The nxtbook team proactively shares best practices and strategic reports on growing digital readership.

Reader Benefits

Digital catalogs allow for reader benefits that are impossible to produce in print. In a digital age, readers expect certain features in a publication, and we are here to deliver.

  • > Mobile Delivery
    • Cater to your readers' mobile reading preference by syndicating your content to the iPhone, iPad, Android devices, eReaders, tablets and more.
  • > Rich Media
    • Enchanting features such as video, audio, slideshows and animation keep your readers’ interest longer and keeps them coming back.
  • > Searchability
    • Search is streamlined across current and archived issues to connect readers to desired content, fast.
  • > Offline Ability
    • Readers can read your digital edition at their leisure by downloading the edition to their device.
  • > Live Links
    • URLs and emails are live to offer readers instant gratification in wiring them to advertiser sites or email browser.

Advertiser Benefits

Digital catalogs offer unique advertising and sponsorship opportunities for connecting buyers with products from varying vendors or suppliers. The catalog consumer's engagement and behavior is tracked in detail, making your catalog a good buy for any advertiser. Features specific to advertising include:

  • > Comprehensive Data Tracking
    • Know exactly which ads your customers view, which links they click, and which pages hold their interest.
  • > Ad Index And Tabs
    • Direct customers to your ads by providing a linked list of advertisers and colorful tabs taking buyers to the ad.
  • > Push to Landing Pages
    • Direct customers to sponsors’ landing pages through hotlinks, and buttons in sponsorship locations.
  • > Rich Media
    • Capture buyers' attention with a jolt of animation, a commercial video, complementary audio or other rich media options.
  • > Live Links
    • We remove all barriers between customers and your advertisers' product pages with live URLs and direct email.
  • > Multiple Advertising Options
    • Get your ads in front of buyers in one of the highly trafficked sponsorship locations.

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