branded apps

Features and benefits

The app market is growing by leaps and bounds
and publishers are eager to catch the wave.

Nxtbook Media is ready to help, with branded app options that can deliver your content to the iPhone and iPad. Our apps leverage the best of today’s technology while getting your content onto these platforms for a price that can generate a solid return on investment.

Circulation Benefits

Unique distribution through the iTunes stores means your information reaches more readers, creates stronger revenue generation opportunities and builds brand awareness. Nxtbook Media’s branded apps comply with Apple’s policies to ensure greater readership:

  • > Social Sharing
    • Your content is ready to go viral across social networking sites such as Facebook, Twitter, LinkedIn, and blogs.
  • > Digital Blow-In Cards, Belly Bands and Cover Wraps.
    • All traditional forms of responses and calls to action are supported digitally.
  • > Rich Media
    • Enchanting features such as video, audio, slideshows and animation keep your readers’ interest longer and keeps them coming back.
  • > Integrate RSS Feeds
    • Involve your audience with your brand by integrating your RSS feed into your digital magazine.
  • > Comprehensive Data Tracking
    • Know exactly how readers interact with your travel guide, including which articles they share, how much time they spend reading, and which article gets the most interest.
  • > Consultation Services
    • The Nxtbook team proactively shares best practices and strategic reports on growing digital readership.

Reader Benefits

Branded apps allow for reader benefits that are impossible to produce in print. In a digital age, readers expect certain features in a publication, and we are here to deliver:

  • > Social Media Savvy
    • Sharing to Facebook, Twitter, LinkedIn, blogs and more is as intuitive to our platform as it is to your readers.
  • > Rich Media
    • Enchanting features such as video, audio, slideshows and animation keep your readers’ interest longer and keeps them coming back.
  • > Searchability
    • Search is streamlined across current and archived issues to connect readers to desired content, fast.
  • > Offline Ability
    • Readers can read your digital edition at their leisure by downloading the edition to their device.
  • > Live Links
    • URLs and emails are live to offer readers instant gratification in wiring them to advertiser sites or email browser.

Advertiser Benefits

Branded apps offer unique advertising and sponsorship opportunities. The average reader engagement, social media sharing and detailed data tracking available in an app makes your content a good buy for any advertiser. Features specific for advertising include:

  • > Comprehensive Data Tracking
    • Know exactly which ads your readers view, which links they click, and which pages hold their interest.
  • > Ad Index And Tabs
    • Direct readers to your ads by providing a linked list of advertisers and colorful tabs taking readers to the ad.
  • > Push to Landing Pages
    • Direct readers to sponsors’ landing pages through hotlinks, and buttons in sponsorship locations.
  • > Rich Media
    • Capture readers' attention with a jolt of animation, a commercial video, complementary audio or other rich media options.
  • > Live Links
    • We remove all barriers between readers and your website with live URLs and direct email.
  • > Multiple Advertising Options
    • Get your ads in front of readers in the branded app in one of the highly trafficked sponsorship locations.
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