Nxtbook Makes the EContent 100 List

 

Nxtbook Media™ (NBM), a technology-based company that provides multimedia digital publishing solutions, today announced it has been named to EContent magazine’s 2004 EContent 100 list. In its fourth year, the EContent 100 is a preeminent listing of the companies that matter most in the digital content industry. Nxtbook Media™ is highlighted in the Content Delivery category for its ability to bridge the gap between online and print by delivering publications online with a similar feel to their print counterparts.

“The EContent 100 is an annual list of the leading companies we believe matter most in the digital content industry. Our readers — executives who manage online content strategies for their organizations — turn to the EContent 100 to find more effective and efficient solutions to their content challenges and we think that many organizations should be considering alternative digital delivery mechanisms like Nxtbook.” said Michelle Manafy, editor of EContent magazine. “Nxtbook Media was our choice for delivery mechanism for this year’s digital edition of the EContent 100 issue and we look forward to our reader’s getting a chance to check out the interactive capabilities."

The EContent 100 is assembled by the EContent magazine editorial staff, its valued contributing editors, and colleagues from Information Today, Inc. The list reflects the content industry’s activity and performance over the past year, and surveys the leaders and innovators from a wide spectrum of digital content disciplines, including content delivery, collaboration and knowledge management, digital rights management and consulting services, among others. The fourth annual EContent 100 can be found in the December 2004 issue of EContent magazine and online at www.econtentmag.com.

“We are honored to be recognized by the EContent editorial staff as a leader in offering innovative content delivery solutions for publishers,” said Spencer Ewald, Founder of Nxtbook Media. “Considering companies such as Google, IBM and Microsoft are part of the EContent 100, it is one of the most prestigious associations we could be a part of."

Significantly different from static PDF technology, Nxtbook™ technology is used to publish magazines, tradeshow brochures, catalogs – or any other print products in an easy-to-read digital format. Nxtbook™ allows information to be presented as a double page-oriented document optimized for a computer screen. NBM’s digital publishing platform is based on open web standards and does not require the downloading of proprietary software readers. The technology also enables real-time results reporting, including the number of readers who have accessed the online magazine, time spent on each page, and other invaluable tracking information.

United States Golf Association Launches Digital Catalog

Nxtbook Media, a company that offers dynamic multimedia digital publishing solutions, announced that the United States Golf Association (USGA) has today launched an online digital version of its new spring 2004 catalog using Nxtbook technology, a Web-based e-reading application developed by Nxtbook Media. The 32-page digital catalog, which features 2004 U.S. Open merchandise, including mementoes, clothing, and other high-quality merchandise, is on the Web at www.usgacatalog.com and a print version is also being distributed to USGA Members and the general public.

The USGA began publishing digital versions of their catalog using Nxtbook technology last year and decided to continue after achieving positive results from two earlier catalogs. For example, the fall and winter catalog had more than 125,000 page views and had a global reach with more than 10 percent of readers from outside the United States.

Chris Johnson, Director, License and Merchandise Programs at the USGA, said “We think that Nxtbook offers a different approach to attracting traditional catalog customers, because the e-reading format of the catalog is very similar to the way that most people are used to looking at printed catalogs. Nxtbook also offered an easy way to put it up on our Web site. We see it as a  positive marketing tool, and the response from our customers has been enthusiastic.”

Nxtbook’s digital publishing platform is based on open standards, including HTML and JavaScript, which require no special plug-ins or downloading of proprietary software readers. The technology enables real-time results reporting of over 30 tracking points, including the number of readers who have accessed the catalog and time spent viewing the catalog.

President and CEO at Nxtbook Media, Michael Biggerstaff, said “We are extremely pleased that the United States Golf Association has selected Nxtbook for its latest catalog. We worked closely with this prestigious organization to help them extend the distribution of their traditional print catalog with the online format.”

Javien Digital Payment Solutions Takes Nxtbook Media To The Next Level

Javien Digital Payment Solutions and Nxtbook Media joined forces today to provide a simple, seamless online method for Nxtbook to sell digital content. Javien will provide the cutting edge technology Nxtbook needs to offer both pay-per-view and subscription sales of Nxtbook’s digital content, including brochures, magazines and catalogs.

Javien Digital Payment Solutions is the most experienced company in the paid digital content market, offering clients like Forbes.com and Kiplinger.com a way to maximize their profits through online sales of content ranging from magazine articles to music. Javien will help Nxtbook Media in its newest category of publishing technology, e-reading, which allows consumers to read books online, turning each page like you would in a real book.

Nxtbook Media is a pioneer in providing the print publishing industry with the speed and efficiency of the Internet. It is the only company that offers customers technology for easy online reading without plug-in applications or downloads.

“This is an exciting time for Javien and working with Nxtbook Media is a great opportunity. We know that the trend of selling digital content has grown by 23 percent since last year, and it continues to grow. Our partnership with Nxtbook Media will allow their customers to maximize their profits by enabling them to sell more information via the Web,” said Leslie Poole, chief executive officer of Javien Digital Payments Solutions.

Nxtbook chose Javien because Javien’s technology requires no external set up, is user friendly, and increases point-of-purchase marketing.

“Many of our customers realize their online content is valuable and are looking for solutions to charge for individual articles, subscriptions or e-tailing. As a leader in HTML-based e-zine and e-catalog digital solutions, Nxtbook Media is excited to partner with Javien, the leading provider of digital payment services,” said Spencer Ewald, vice-president, founder of Nxtbook Media.

In the fast-paced, digital world, Javien and Nxtbook will offer consumers an easier way to purchase materials off the Web. Javien’s system reduces the expense and the complexity of a high performance digital payment system. Javien will offer Nxtbook’s capabilities as an added value to it’s customers.

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