To Everybody Whoever Asked “Who Reads Digital Magazines?”
April 27, 2009 by Marcus Grimm
It’s a very common question: Who reads digital magazines?
The print-centric people try to imagine people reading without sofas and paper.
The web-heads, strangely fearful of digital magazines, question the format and purpose.
And even when some are shown data or studies, they sometimes question the validity. Maybe for some of these people, a picture will be worth 1000 words.
Clicking here will take you to the Nxtbook Reader Map, a dynamic map showing you where in the world Nxtbooks are being read in real-time. Clicking on any title will take you to the link of the Nxtbook. Random info.:
* The IT dept. would’ve had my head if we would’ve captured every one of the more than one million reads we get every month, but still — on average someone opens a Nxtbook every two seconds. You can see a lot of that here.
* This project was created by Nxtbook developer Brent Colflesh, who liberated the idea from e-tailer Zappos.
Thanks for this insight – finally, some straight forward stats and visual representation.
Do you have or know if a similar resource for Europe?
Thanks for the e-mail, Tim.
To be clear, this map is showing Nxtbook Media customers – only. It’s not intended to show readers of all digital magazines.
The map DOES show our European clients as well, though that readership is about 10-15% of the 1.2-1.5 million we see in a given month, so those titles won’t show as often.
Thanks,
Marcus