June 13, 2008 by Marcus Grimm
Just when you’ve figured out SEO, now you need to get a grip on SMO. No problem – Eric Shanfelt has got you covered:
The goal of SMO is to make it as easy as possible for others to link to
your content and thus get as many inbound links to your site as
possible. This in turn leads to more traffic to your web site and more
traffic equals more revenue opportunity.
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