WEBINAR – Digital Revenue: Readership and Revenue Growth in the New Era

Just four years ago, digital magazines were considered a fringe
product, curiously capable of building incremental international
circulation. But recent research shows that for some publishers, these
hybrid products are serving as valuable online assets, offering readers
an engaging online experience while presenting advertiser with higher
click-through rates than seen on website. Learn from a leading analyst
about the shift in reader behavior and listen as successful publishers
share their secrets for being successful with this product.

Learn from a leading analyst about the shift in reader behavior and
listen as successful publishers share their secrets for being
successful with this product.

Moderator:

Marie Griffin, Media Business

Speakers:

Steve Paxhia, Gilbane Group

Bob Fernekees, Information Today, Inc.

To view this archived webinar, please click here.