The Case for Custom Publishing Digital Editions…
October 17, 2007 by Marcus Grimm
Sometimes results speak best for themselves. While reviewing the top-read books of September (more than 1,000,000 served yet again!), we noticed that some of the most read issues were custom publishing jobs. The Fall 2007 issue of Mariner Magazine (from Holland America) and BE – Bentley Empowered (a digital-only pub!) both cracked our top five in readership. Incidentally, it wasn’t the first time for either – both have strong readership issue after issue proving – once again – it’s all about the content.
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