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links for 2007-05-31

May 31, 2007 by Marcus · Leave a Comment 

Coming Soon to a Desktop Near You…

May 31, 2007 by Marcus · Leave a Comment 

The always thought-provoking Paul Conley wrote a long post on the forthcoming rise of widgets and - particularly toward the end of the article - gives B2B publishers some great ideas to think about. But - because of the million things on their plates - many of them won’t.

Next week at the Circulation Management show in NYC, we’ll be previewing the first ever digital edition widget — simply another dynamic way to attract readers and deliver content. And like all good widgets - it’s just really cool, too.

If you’re at CM, don’t miss the opportunity to see the widget. And if you’re not, stay tuned for an official release date. It’s something you really won’t want to miss!

links for 2007-05-29

May 29, 2007 by Marcus · Leave a Comment 

We Couldn’t Have Said It Better Ourselves….

May 29, 2007 by Marcus · Leave a Comment 

Because - well, he printed it exactly as we said it. Thank to Joe Pulizzi for interviewing us about the benefits of digital magazines. Joe’s a great guy and we certainly appreciate the space.

Flexible, Full-Color Displays Are Here!

May 25, 2007 by Matthew · Leave a Comment 

Sony just announced a prototype of the first full-color, flexible OLED display. The display has a size of 2.5 inches, a resolution of 120×160, and supports 16.8 million colors. It is built on organic thin-film transistor (TFT) technology and is only 0.3 mm thick. This technology is still a ways off, just like the other e-paper and thin displays I have been writing about on this blog, but this new announcement is more evidence of how the technology is steadily advancing forward.

links for 2007-05-24

May 24, 2007 by Marcus · Leave a Comment 

links for 2007-05-23

May 23, 2007 by Marcus · Leave a Comment 

E-Paper Devices Face an Uphill Battle

May 23, 2007 by Matthew · Leave a Comment 

A few weeks ago, Guardian Unlimited posted a good article about the experience of using an e-paper reading device.  I believe it is probably a fair assessment of the devices currently available for consumers. I have been thinking a lot about these e-paper devices and here is what I believe needs to happen before they will get any kind of penetration in any market: they need to be very cheap or have additional uses besides just reading.

Here is the problem that e-paper devices need to overcome: with other media, such as music, movies, TV shows, etc., we have always had to buy a device to watch that media. Televisions for TV shows, DVD players for movies, and cassette/CD/MP3 players for music. But printed media has never before required a device to read it. The device (paper) always comes with the content. Therefore, getting people to buy a device in order to read printed content will require changing a mindset that is very well ingrained in the consumer psyche.  I believe that those obstacles can only be overcome if the devices are very inexpensive (much less than the current $200-$300 price tag) and/or the devices contain other functionality beyond reading, such as playing MP3s,  PDA functions, or video playback.  If consumers don’t need to pay much or feel they are getting a device that performs tasks that they are used to paying for, then I think adoption of such devices could happen very quickly.

Devices that have e-paper features will eventually make roads into the consumer market, but it will take a few years before they can overcome the obstacles that I listed above.  That being said, you should pay attention to the development of this technology because it will eventually have a big impact on how we consume print media.

links for 2007-05-21

May 21, 2007 by Marcus · Leave a Comment 

links for 2007-05-18

May 18, 2007 by Marcus · Leave a Comment 

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